THE INFLUENCE OF TRAINING METHOD ON SELF‐EFFICACY AND IDEA GENERATION AMONG MANAGERS

This field experiment examined the influence of two training methods on self-efficacy and performance during training for innovative problem solving. A training method composed of cognitive modeling with practice and reinforcement generated significantly higher participant self-efficacy than a method involving lecture and practice alone. Participants in modeling training significantly outperformed those in the lecture condition on measures of the quantity and divergence of ideas generated. Findings are discussed in terms of training designs for innovative problem solving.

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