Collaborative Process Modeling: The Intersport Case Study

Business strategies need to be aligned with business process models. In this chapter, experiences from a collaborative process modeling effort performed at Intersport, Sweden, for the purpose of creating a solid base for taking a business into the future will be elaborated. In this effort, the new process design is aligned with strategic goals. By a codesign approach for deriving business process models, diverse stakeholders’ knowledge and interests are captured in the development of tangible descriptions of the future. Business plans are given a meaning, and participating actors become committed to implement business strategies.

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