Customer-oriented manufacturing

Time is becoming the most important differentiating element for achieving competitive superiority in today's age; those who can manage time efficiently will attain great success. A time-oriented competitive strategy can be described as a company-wide management strategy that aims to reduce the total lead-time required to adapt to changes in the market. In order to put this concretely, NEC has been conducting the inventory minimization program, since inventory is associated with all business activities ranging from sales to product development, manufacturing, delivery of products to customers, and maintenance.