A new blockchain-based trusted DRM scheme for built-in content protection

With the development of Internet technology, transmitting, editing and misusing the digital multimedia bring great challenges in misusing detection for multimedia content protection. In this paper we proposed an artwork image digital rights management scheme for Internet misusing detection based on watermark and blockchain with robustness and high-level security. We embed artwork right information such as author, RightHolder, Date and Location information into the artwork image data. In the scheme, we use image Arnold transform to enhance the security and use image DCT coefficients of middle frequency to embed watermark for robustness. In the transparence of watermark, HVS and Watson models are used to control the watermark strength, which can enhance the invisibility. Once the suspicious image data from Internet are misused and spreading the image data on Internet without authorization, especially the high value artwork image data, we can trace the misuse responsibility by extracting the watermark. And according to the above algorithm, we implemented the scheme as DRMChain based on the consortium blockchain which stored the artwork and DRM information in an un-tampered ledger for decentralized rights confirmation. Large amount of experiments indicate the proposed watermark-based trusted blockchain DRM scheme is secure, robust, and for the protection and misuse detection of image data.