THE DESIGN OF INTEGRATED TRANSPORT STRATEGIES.

Integrated transport strategies use a combination of infrastructure, management and pricing measures to achieve better performance against transport policy objectives. This principle is incorporated in the UK DoT's Package Approach, but little guidance is available on strategy design. An approach is proposed, based on experience in such studies, in which a wide range of measures is tested, a shortlist generated, and packages developed which focus on the three sources of synergy: complementarity, financial support and public acceptability. Examples are given from six UK studies. Statistical techniques are described which allow optimum strategies to be developed from an initial set of policy tests.