A graphical method for assessing knowledge­ based systems investments

Suggests that businesses need a method specifically designed to assess the value of knowledge‐based system (KBS) investments. Explains the inadequacies of current valuation methods when they are applied to KBS investment decisions. Proposes a graphical valuation method which adapts the Theory of Reasoned Action (TRA) to overcome these inadequacies and help business executives make informed KBS investment decisions. Presents an example of the method’s application to a KBS at a large multinational sales and manufacturing company.

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